Corporate cultures capable of “inventing the future” are rare, but the emerging discipline of design thinking – honed by the celebrated innovation consultancy IDEO – provides project managers with the tools and techniques to think differently, see new opportunities, and create innovative solutions with impact.

Four months in four hours

Participants work in teams to tackle a realistic innovation project. By stepping through the design thinking innovation process and stripping away the superfluous, the simulation delivers the essentials of a four-month innovation journey in a half-day workshop.

Screw up royally, no one gets hurt

Because design thinking isn’t like traditional problem solving, it’s natural for people to trip up early and often. ExperienceInnovation™ offers the right amount of safety – immediate feedback for learning purposes, without real jobs or company resources at stake.

Focus on what matters

With innovation and design expert Brad Brezinski leading competing teams through the process, design thinking techniques are introduced and explored as needed. Questions are addressed in the moment and points are allocated to focus attention on key, counter-intuitive innovation concepts and behaviors.

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Upcoming 1-Day Workshops:

Cincinnati, OH – July 24, 2019         Register Now!

Dayton, OH – August 7, 2019           Register Now!

Cincinnati, OH – August 21, 2019        Register Now!

  Cost per person: $425

PDUs awarded: 6 (Strategy)

Organizational Workshops:

Click here to schedule a 15 minute call with Brad to discuss custom options for your organization or project teams.



“It is a comprehensive methodology delivered through an exciting interactive online session based within a classroom environment generating a great energy and positive approach to innovation.” ~Brendan Gordon, Dell

“Structured and proven training process to follow… The simulation really helps attendees grasp concepts quickly.” ~Salim Naim, Microsoft

“The session was rapid, engaging and effective. I know everybody in the room got a clear sense of the value of design thinking and of the key mechanics of the process.” ~Nelson McKey, AIA Insurance

“This process is critical to success. We all have ideas, this process is intended to ensure we execute successfully.” ~Vineet Malhotra, Mercer

“Both the simulation and the transition workshop was exactly the approach we needed to build the culture in our organization.” ~Dawn Seckinger, SWM International

Meet the Facilitator

Brad founded S2A in 2014 with a simple mission: Develop 10 Percenters! A concept based on the fact that fewer than 10% of people say they understand their company’s strategy and its connection to their daily work. Through his workshops, seminars and strategy coaching, Brad chips away at the divide from both sides by helping the C-suite set a clear, concise and compelling strategic direction, while helping project managers make sense of the company’s strategy in an actionable way.

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Prior to founding S2A, Brad served as the chief financial officer and vice president of corporate strategy for a defense and aerospace contract manufacturing firm. There he managed the firm’s $100M+ project portfolio and successfully turned around the company’s performance on complex Department of Defense projects.

Brad is a graduate of the US Navy’s Nuclear Power Program, and holds a Bachelor of Science in nuclear engineering technology. Over the course of his highly decorated military career, he served as executive officer, department head, program manager for nuclear electrical systems, and technical advisor for carrier electrical power systems.

Brad is a frequent keynote speaker and recognized thought leader on strategy design and execution. In 2016, he was recognized by the Cincinnati Business Courier as one of the city’s Forty Under 40. He’s an avid trail runner, red wine enthusiast and aspiring guitarist who calls Loveland, Ohio home.

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